Media Planner/Buyer

Location

Arlington, VA

Type

Full-time

Experience

1-3

Apply Now

LMO is a marketing agency with a lot of capabilities, but one true focus: the challenger brand. If what you’re looking for is a mission statement, let it be that LMO is here to foster greatness by empowering our people and our clients, to inspire a challenger mindset, and to apply creativity in all that we do.

 

We currently have an exciting opportunity for an Media Planner/Buyer in our Arlington, VA office. 

 

Responsibilities:

Develop and execute media plans best suited to meet established client requirements, budgets, and objectives
Collaborates with media team to successfully integrate offline media schedules with digital opportunities
Conduct media, industry or company research to allow the agency to develop accurate and strategic advertising and marketing plans
Be the day-to-day contact for media vendors and aid in the management of general media department solicitations
Issue purchase orders for each approved media insertion or placement
Establish specifications and deadlines for needed materials and report these to the Creative, Production and Account Management departments or groups
Cross-reference and approve all media invoices to be processed and ensure timely payment
Conduct buying, negotiating, implementation, optimization, and tracking analysis against established KPIs for digital marketing
Meet with internal Account Service teams and clients to present schedules or discuss media-related issues·   
Maintain updated media orders (cancellations, changes, etc.) and distribute updated orders
Issues Point-of-Views (POVs) to clients on new media opportunities
Consistently seek new opportunities within digital in order to stay ahead of the curve, enhance individual/team/client learning, and improve client campaigns

 

Requirements:

·   Bachelors degree in Communication, Marketing or Advertising

·   1-3 years planning and buying media campaigns with an emphasis on digital campaigns; integrated media experience a plus

·   Solid understanding of various media platforms (offline and online); RTB technology and programmatic buying experience preferred

·   Exceptional oral and written communication, and presentation skills

·   Strong attention to detail

·   Ability to multi-task

·   Knowledge of Sizmek, and other comparable third party ad serving technology

·   Proficiency with media research tools (comScore, MRI, eMarketer, etc.)

 

At LMO, we believe in building a culture of people who share the same challenger mindset, who relish in the impossible because challenges are opportunities to do our best work.  Candidates should demonstrate the following core values:

Boldness – be confident, be unafraid, take risks.
Drive – know your purpose, embrace your work, get it done.
Commitment – do it, or don’t—your word is everything.
Agility – be open and responsive to change.
Accountability – it’s not only what you do, it’s what you don’t do.
Collaboration – goals over roles.
Selflessness – opportunities increase when you help others win.
Integrity – do the right thing at all times and in all circumstances.

Apply Now

Send an e-mail with your name, desired salary range and resume to: MediaPlanner@lmo.com or fill out the form below.

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